Alcohol Abuse


The BACCHUS Network™

Our organization now hosts four sites to assist you in your prevention efforts. contains information about our organization’s activities, services, conferences, campaigns, and resource materials. addresses sexual health, features an “Ask the Sexpert” area, and offers complete information on STIs, HIV, abstinence, and birth control. addresses complete information on tobacco control, prevention, and cessation. focuses on impaired driving prevention and highway safety.


American College Health Association (ACHA)

The American College Health Association (ACHA) is a leadership organization that focuses on helping its members advance the health of their campus communities. The association provides advocacy resources, education, communications, products, and services. Serving more than 2,400 college health care professionals, administrators and support staff, physicians, physician’s assistants, nurses and nurse directors, health educators, mental health providers, and pharmacists, as well as, students dedicated to health promotion on their campus, the ACHA promotes research and culturally competent practices.


The Century Council

The Century Council is a not-for-profit organization dedicated to fighting impaired driving and underage drinking. The Council develops and implements programs and public awareness campaigns and promotes action through strategic partnerships. An independent advisory board of distinguished leaders in business, government, education, medicine, and other relevant disciplines assists the Council in continually developing innovative, effective ideas.


the Core Institute

The Core Institute is a not-for-profit organization that assists institutions of higher education in drug and alcohol prevention efforts. Core offers both student and faculty/staff surveys including the Core Alcohol and Drug Survey, a four-page questionnaire that can be used as a pre-test and post-test measure of the effectiveness of campus based prevention programs. The Core Institute scores the instrument and offers several report options as well as special analyses to aid campuses in interpreting data. is a government agency that provides a simple, unified electronic storefront for interactions between grant applicants and the federal agencies that manage grant funds. There are 26 federal grant-making agencies and over 900 individual grant programs that award over $350 billion in grants each year. This site is an excellent resource for gaining access to the annual grant funds available across the federal government. In addition to simplifying the grant application process, also creates avenues for consolidation and best practices within each grant-making agency. It features a searchable database and provides a thorough list of grant-making agencies and partners.


Healthy People 2020

Healthy People 2020 is a set of health objectives for the nation to achieve over the second decade of the new century. Many different people, states, communities, professional organizations, and other health improvement programs can use it. The 1979 Surgeon General’s Report, Healthy People, Healthy People 2000, and Healthy People 2010: National Health Promotion and Disease Prevention Objectives established national health objectives and served as the basis for the development of state and community plans.


The Higher Education Center for Alcohol and Other Drug Abuse and Violence Prevention

The Higher Education Center’s purpose is to help college and community leaders develop, implement, and evaluate programs and policies to reduce student problems related to alcohol and other drug use and interpersonal violence. The Center favors a comprehensive approach to prevention. Central to this approach is a mix of environmental strategies to address the institutional, community, and public policy factors that contribute to these problems. The Center supports the development of a prevention infrastructure, primarily by facilitating the work of statewide prevention initiatives and campus-community coalitions. In order to support these efforts, the Center provides training, technical assistance, and publications.


Coalition of Higher Education Associations for Substance Abuse Prevention (CoHEASAP)

The Coalition of Higher Education Associations for Substance Abuse Prevention is a coalition of vital organizations who collaborate on issues relating to substance abuse prevention efforts within the higher education community. Task Force members communicate on key areas of research and programming efforts for student alcohol and other drug issues. The member organizations include:

American Association of State Colleges & Universities, American Council on Education, American College Health Association, American College Personnel Association, Association of College and University Housing Officers International, Association of Fraternity and Sorority Advisors, Association for Public Land Grant Universities, Association for Student Conduct Administration, The BACCHUS Network™, Fraternity Executives Association, Golden Key Honor Society, International Association of Campus Law Enforcement Administrators, National Association for Campus Activities, National Association of Student Personnel Administrators, National Athletic Trainers Association, National Collegiate Athletic Association, North-American Inter-Fraternity Conference, National Intramural Recreational Sports Association, National Panhellenic Conference, and the Order of Omega.


Monitoring the Future: A Continuing Study of American Youth

Monitoring the Future is an ongoing study of the behaviors, attitudes, and values of American secondary school students, college students, and young adults. Each year, a total of some 50,000 8th, 10th, and 12th grade students are surveyed. In addition, annual follow-up questionnaires are mailed to a sample of each graduating class for a number of years after their initial participation.


National Institute on Alcohol Abuse and Alcoholism (NIAAA)

The National Institute on Alcohol Abuse and Alcoholism is a department of the National Institutes of Health, which provides leadership in the national effort to reduce  alcohol-related problems. They conduct and support a wide range of research on the health risks and benefits of alcohol consumption, prevention, and treatment and disseminate findings to health care providers, researchers, policy makers, and the public.


The Substance Abuse and Mental Health Services Administration (SAMHSA) Store

The Substance Abuse and Mental Health Services Administration (SAMHSA) Store has the most current and comprehensive information about substance abuse prevention and treatment. It is one of the largest federal clearinghouses, offering more than 500 items, including the latest studies and surveys, guides, DVDs, and other information and materials on substance abuse from various agencies: the U.S. Departments of Education and Labor, the Center for Substance Abuse Prevention, the Center for Substance Abuse Treatment, the National Institute on Alcohol Abuse and Alcoholism, and the National Institute on Drug Abuse.



STEP UP! is a prosocial behavior and bystander intervention program that educates students to be proactive in helping others. Teaching people about the determinants of prosocial behavior makes them more aware of why they sometimes do not help. As a result they are more likely to help in the future. STEP UP! training provides a framework explaining the bystander effect, reviews relevant research and teaches skills for intervening successfully using the 5 Decision Making Steps and the S.E.E. Model (Safe; Early; Effective).


Student Success

The BACCHUS Network and are pleased to announce our continued partnership in three online learning programs for college campuses. The programs, which you can preview online, use a multi-layered pedagogy and social norming to cover essential topics:

● Alcohol abuse prevention: “Zombies, Alcohol & You”

● Sexual assault prevention: “Unless There’s Consent”

● Study abroad preparation: “You’re Not in Kansas Anymore”

You can view program demos at


Promising Practices: Campus Alcohol Strategies

Promising Practices: Campus Alcohol Strategies strives to reduce alcohol-related problems among college and university students by motivating institutions of higher education to share their resources and strategies. Resulting from national solicitations, the project’s sourcebook incorporates a wide range of strategies designed to assist campuses in their efforts to prevent or reduce alcohol-related problems.



The purpose of the Youth Risk Behavior Surveillance System (YRBSS) is to determine the prevalence and age of initiation of health risk behaviors; to assess whether health risk behaviors increase, decrease, or remain the same over time; to examine the co-occurrence of health risk behaviors among young people; to provide comparable national, state, and local data; and to monitor progress toward achieving the Healthy People 2020 objectives.



National Collegiate Athletic Association CHOICES Grant

The misuse of alcohol by college students is of great concern to the National Collegiate Athletic Association (NCAA). In an effort to educate students about the risks involved with the misuse of alcohol, the NCAA has, through the support of the NCAA Foundation and Anheuser-Busch Companies, Inc., developed CHOICES, a grant program for alcohol education. Through the CHOICES program, the NCAA provides funding for NCAA member institutions and conferences to integrate athletics into campus-wide efforts to reduce alcohol abuse. CHOICES projects must partner athletics with other campus partners in the development and implementation of effective alcohol-education projects on college campuses.


Office of National Drug Control Policy

The White House Office of National Drug Control Policy (ONDCP), a component of the Executive Office of the President, was established by the Anti-Drug Abuse Act of 1988.

The principal purpose of ONDCP is to establish policies, priorities, and objectives for the Nation’s drug control program. The goals of the program are to reduce illicit drug use, manufacturing, and trafficking, drug-related crime and violence, and drug-related health consequences. To achieve these goals, the Director of ONDCP is charged with producing the National Drug Control Strategy The Strategy directs the Nation’s anti-drug efforts and establishes a program, a budget, and guidelines for cooperation among Federal, State, and local entities.

As part of the Obama Administrations’ 2011 National Drug Control Strategy, ONDCP is working with the Department of Education, the Department of Health and Human Services, and Higher Education leaders from across the Country to address the impact of substance abuse on college campuses and encourage healthier behaviors in our nation’s future leaders. ONDCP is working to implement campus-specific solutions such as screening students for substance use problems, referral to appropriate treatment and support services, as well as the development of housing for students in recovery housing.


Impaired Driving


Advocates for Highway and Auto Safety

Advocates encourages the adoption of federal and state laws, policies and programs that save lives and reduce injuries. By joining its resources with others, Advocates helps build coalitions to increase the participation of a wide array of groups in public policy initiatives which advance highway and auto safety.


American Automobile Association (AAA)

As North America’s largest motoring and leisure travel organization, AAA provides its 45 million members with travel, insurance, financial, and automotive-related services. Since its founding in 1902, the not-for-profit, fully tax-paying AAA has been a leader and advocate for the safety and security of all travelers.


Governors Highway Safety Association (GHSA)

The Governors Highway Safety Association is the states’ voice on highway safety. The 501(c)(3) nonprofit association represents the highway safety programs of states and territories on the “human behavioral aspects” of highway safety. Areas of focus include: occupant protection, impaired driving and speed enforcement, as well as motorcycle, school bus, pedestrian and bicycle safety, and traffic records. GHSA’s mission is to provide leadership in the development of national policy to ensure effective highway safety programs. The Association provides a collective voice for the states in working with Congress and the federal agencies to address their safety challenges.


National Organizations for Youth Safety (NOYS)

The National Organizations for Youth Safety is a national coalition of over 50 youth-serving organizations that all strive to promote youth safety. NOYS promotes collaboration at the national, state, and local levels. The main mission of NOYS is to marshal resources and build synergistic partnerships that save lives, prevent injuries, and promote safe and healthy lifestyles among youth.


Pedestrian and Bicycle Information Center (PBIC)

The PBIC is a clearinghouse for information about health and safety, engineering, advocacy, education, enforcement, and access and mobility. The PBIC serves anyone interested in pedestrian and bicycle issues, including planners, engineers, private citizens, advocates, educators, police enforcement, and the health community.


National Highway Traffic Safety Administration (NHTSA)

NHTSA is responsible for reducing deaths, injuries, and economic losses resulting from motor vehicle crashes. This is accomplished by setting and enforcing safety performance standards for motor vehicles and motor vehicle equipment and through grants to state and local governments to enable them to conduct effective local highway safety programs.


National Safety Council

The mission of The National Safety Council is to educate and influence society to adopt safety, health, and environmental policies and practices and procedures that prevent and mitigate human suffering and economic losses arising from preventable causes.


National Sleep Foundation (NSF)

The National Sleep Foundation is an independent nonprofit organization dedicated to improving sleep health and safety by achieving public understanding of sleep and sleep disorders, and by supporting public education and awareness, sleep-related research, advocacy, and information on drowsy driving.


Recording Artists Against Drunk Driving (RADD)

RADD is an internationally recognized nonprofit organization founded in 1986.

With a roster of over 400 celebrities, RADD uses entertainment and media access to model positive driving behavior and heighten awareness about road safety.


Students Against Destructive Decisions (SADD)

SADD is a high school-based peer leadership organization dedicated to preventing destructive decisions, particularly underage drinking, other drug use, impaired driving, teen violence, teen depression and suicide.


Fatal Vision Goggles

Fatal Vision® Goggles are a training tool used to vividly demonstrate the concept of impairment and the dangers of impaired driving. Alcohol or other drug impairment is the result of the alcohol or other drugs’ effect on the brain. The Fatal Vision® Goggles distort vision and cause behaviors similar to those behaviors exhibited by someone under the influence of alcohol or other drugs.


Alcohol Beverage Distributors


National Collegiate Alcohol Awareness Week


Corporate Social Responsibility
One Busch Place, St. Louis, MO 63118

Anheuser-Busch has been the industry leader in promoting alcohol responsibility for the past 30 years.  Since 1982, when Anheuser-Busch launched their first responsible drinking campaign – Know When to Say When – Anheuser-Busch and their wholesalers have committed more than $930 million in national advertising campaigns and community-based programs to prevent underage drinking and drunk driving.  Colleges and universities interested in the programs Anheuser-Busch offers or in scheduling a speaker visit may contact their local wholesaler for more information.

The company’s newest campaign – Nation of Responsible Drinkers – encourages adults to pledge to drink responsibly and share their commitment with family and friends. Taking the pledge is easy.  Adults can go to to join in this effort and then share it on Facebook.

Responsible Drinking

Anheuser-Busch has a vested interest in the responsible consumption of their products.  No company wants to see its products misused, which is why brewers, working in conjunction with wholesalers and retailers, play an active role in promoting alcohol responsibility.

Budweiser/Bud Light Good Sport

Budweiser and Bud Light’s Good Sport is a designated driver program that includes fan communications and concessionaire training designed to help stadium operators, team owners and concessionaires promote positive crowd behavior by encouraging fan responsibility at sporting events.  The program is activated in partnership with teams in Major League Baseball, the National Football League, National Basketball Association, National Hockey League, Major League Soccer and at event venues with select colleges/universities.

Bud Light Party Code

For those hosting or attending parties, it’s important to serve and drink alcohol beverages responsibly. Anheuser-Busch and its local wholesalers distribute the Bud Light Party Code, which provides tips to help party hosts assure guests consume alcohol beverages responsibly and make it home safely.

Server Training

To support retailers, Anheuser-Busch provides server training to retailers which educates bartenders, wait staff and store clerks about how to properly check IDs and identify and prevent potential alcohol misuse.  More than 515,000 servers have been trained since the program began in 1989.

Budweiser Sound Attitude

For concerts and music event venues, Budweiser Sound Attitude is a designated driver program that includes staff training and consumer communication to promote positive crowd behavior by encouraging personal responsibility.  The program’s success is based on a group approach involving event organizers, venue operators, concessionaires and security personnel to encourage personal responsibility, respect for fellow music lovers and respect for the law.  In addition to being used at music events around the country, Budweiser Sound Attitude is also used at street festivals and other special events that involve large crowds.


Underage Drinking Prevention

Anheuser-Busch is opposed to underage drinking and supports prevention by providing resources to parents, retailers and educators.  Underage drinking is a serious issue – but tremendous progress has been made through sound educational programs and rigorous enforcement of the law.

Anheuser-Busch works to develop and support community-based programs that help parents talk with their children about drinking; help retailers educate their employees on how to properly check I.D.s and prevent sales to minors; remind adults not to provide alcohol to minors; assist schools in building self-esteem among teens; and support law enforcement officials in enforcing the law.

Anheuser-Busch Family Talk About Drinking

Family Talk About Drinking is an underage drinking prevention program created by Anheuser-Busch in collaboration with certified parent coach MJ Corcoran. First launched more than 20 years ago, Family Talk was renovated and expanded in 2011 to become a program that parents can turn to throughout the parenting process, no matter how old their kids may be.

The program is a parent coaching resource that helps parents unlock the power of their own influence to help prevent underage drinking. The parent guide for this resource provides parents practical tips on how they can create deeper and more meaningful conversations about underage drinking with their children – no matter how old their children are.  Through its Facebook page, Family Talk About Drinking is also a supportive community of parents who share questions, stories and parenting ideas.  It’s a new, open-minded approach that can work for every family, and every family dynamic.


We ID Program

Through the We I.D. program, Anheuser-Busch and its wholesalers offer retailers training and a variety of materials for checking and verifying valid I.D. to help prevent the sale of alcohol to minors.  In 2011, 19 new alcohol responsibility retail chain partnerships, reaching more than 107,000 retailers, were initiated nationwide, touching nearly every state.


Anheuser-Busch Community Speakers

Members of Anheuser-Busch’s Community Speakers  deliver messages of responsibility and respect for the law to students, parents, educators, community groups and military personnel around the country.

Family Talk About Drinking – A parent, educator and certified parent coach, MJ Corcoran brings Anheuser-Busch’s Family Talk About Drinking program to life through her candid presentation that addresses ways to help parents talk with their children about underage drinking.  MJ also shares her thoughts on parenting stages and tailoring parenting styles based on children’s ages and cognitive development.  She has been certified as a parent coach through the International Network for Children and Family, The Adler School for Professional Coaching and the Academy for Family Coach Training.

Street Smart – This interactive presentation by a two-person team of certified firefighters/paramedics reminds students of the dangers of teen drinking, drunk driving, illegal drug use, and not wearing seat belts.  The presenters take participants into the real-life drama they experience as they work to save the lives of those who have made poor choices.  The program has been shared with more than 750,000 students and military personnel since 2002.

Living Proof – Poor choices can have drastic consequences – and Sarah Panzau is Living Proof. Sarah, a former student-athlete, shares her experience as a victim of her own drunk-driving crash and talks to students about peer pressure, knowing your true friends, rising above disabilities, and making smart choices.

A Taste of Reality – Emergency-room nurse Linda Dutil provides middle- and high-school students with a hands-on look at treatments for alcohol poisoning and drug overdose, while teaching effective skills for resisting peer pressure and for making smart, responsible choices.



Check Into A Winning Life – Bob Anastas, founder and former executive director of Students Against Drunk Driving (SADD), brings parents and students a motivational message on how teens can use positive peer pressure, networking, and conflict-resolution skills to help make smart choices.  The program emphasizes the importance of self-discipline and leadership.

A Survivor’s Story – As a victim of a serious car crash, Adam Blomberg M.D., tells a compelling story of his long road to recovery in A Survivor’s Story. As a survivor, he has dedicated his life to creating public awareness about the importance of responsible driving.


Courage to Care – Carolyn Cornelison holds a Ph.D. from Florida State University where she worked as director of the Campus Alcohol and Drug Information Center for four years while advising both BACCHUS & GAMMA. She also spent eight years as a national staff member for the BACCHUS & GAMMA Peer Education Network.  Carolyn’s program is a realistic discussion with students that focuses on college drinking, taking responsibility, recognizing abuse and helping those with alcohol problems.


Drunk-Driving Prevention

Anheuser-Busch is opposed to drunk driving and believes it is 100 percent preventable. According to the U.S. Department of Transportation, drunk-driving fatalities have decreased 52 percent since 1982 to a record-low level, but there is still work to be done.

Anheuser-Busch and their wholesalers implement numerous Budweiser designated driver programs in markets throughout the country that promote the use of designated drivers at bars, restaurants and home gatherings.

Bud Light Alert Cab

Bud Light Alert Cab brings together local wholesalers, cab companies, and retail establishments to provide free or reduced-fare cab rides to bar and restaurant patrons.  More than 260,000 safe rides were provided by Anheuser-Busch wholesalers through cab and shuttle programs in 2011.

 Bud Light Tow to Go

Bud Light Tow to Go is a partnership with AAA Auto Club South, operating in Florida, Georgia, Tennessee and, Charlotte, NC, through which retailers and consumers arrange for vehicles to be towed home free of charge with the consumer riding in the tow truck.  More than 18,000 rides have been provided since 1998.


Scooter Programs

Scooter Programs, sponsored by Anheuser-Busch and their local wholesalers, are available in select markets.  If an adult needs a safe ride home, an independent representative rides a foldable scooter to meet the customer at his or her vehicle, places the scooter in the trunk and drives that person home.

Bud Light Lime Water Safety

Bud Light Lime Water Safety, with support from the National Safe Boating Council, reminds boaters, water skiers and other water recreation enthusiasts to be responsible on the water in all activities.  The program includes consumer materials that offer tips on using a designated driver, hypothermia, safety equipment and distress signals.

College Setting

Recognizing that the college environment is a mix of underage students and 21+ students, Anheuser-Busch is careful to ensure that it reaches the right audience with the appropriate information.  The company’s underage drinking prevention resources for parents and educators, combined with its wholesalers’ training and ID initiatives with local retailers, provide the foundation of Anheuser-Busch’s efforts to keep alcohol out of the hands of students under the legal drinking age.  For college students who are 21 and older and choose to drink, the company emphasizes the importance of drinking responsibly, which include programs to prevent drunk driving and the purchase of alcohol for underage friends.


Social Norms

Social Norms programs reduce harmful drinking and related behaviors on college campuses and reinforce the fact that the majority of college students are making responsible choices.  Anheuser-Busch has invested more than $9.6 million to support social norms programs at universities across the country since 1999.  This includes a $2.5 million gift to the University of Virginia in 2006 to help establish the National Social Norms Institute. Currently, 11 Universities are recipients of Social Norms Grants from the Anheuser-Busch Foundation.


The BACCHUS Network

Anheuser-Busch is a leading supporter of The BACCHUS Network™, an association of college and university-based programs focusing on promoting positive peer pressure as a way to encourage alcohol responsibility, among other health and safety issues.  Through the BACCHUS Network™ Anheuser-Busch supports National Collegiate Alcohol Awareness Week (NCAAW), a nationwide initiative held in October that promotes responsible attitudes among university and college students across the country.

 The NCAA “Choices” grant program is funded by a $2.5 million gift from Anheuser-Busch.  This program has provided grants to 244 universities nationwide since 1990 to support their campus-specific alcohol awareness programs.


TIPS for the University

TIPS for the University provides colleges, universities and student organizations information and intervention strategies for participants to address peers who may be misusing alcohol or consuming it illegally.



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Alcohol Abuse and Impaired Driving Prevention Resources